The Electric Commentary

Wednesday, December 07, 2005

You know how national productivity plummets during the first round of the NCAA tournament?

It's about to get much, much worse:

This year, CBS has shifted NCAA March Madness on Demand to an ad-supported service in an effort to gain more viewers. The move is in line with CBS' online strategy in news and elsewhere.

"We felt it was time to continue the evolution to an ad-supported free model that will be the biggest growth down the road," said Michael Aresco, senior vice president of programming at CBS Sports.

In addition to the games, there will be streaming video available of news conferences before and after the games, as well as interviews with players and coaches. Games in the Web viewer's local markets will be blacked out, much as the NCAA tournament coverage on a DirecTV subscription package.


Thank you, CBS. Thank you.

4 Comments:

  • 9:15 at WSB, 1 o'clock over here? Where is the love?

    By Blogger E.S.K., at 5:56 AM  

  • Did you click the link, Mr. K? It goes to your post at the sports bar.

    By Blogger PaulNoonan, at 9:56 AM  

  • I want special mention, saying "my homeboy ESK uncovered a gem."

    I was kidding, I hadn't dropped by your site in a bit and wanted to give you a little shit.

    By Blogger E.S.K., at 7:02 AM  

  • I promise that from now on all references to you will include the word "homeboy."

    By Blogger PaulNoonan, at 9:06 AM  

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